Lynne Raatz: Life Purpose, Career, and Leadership Coaching

Lynne Raatz: Life Purpose, Career, and Leadership Coaching

Brand & website launch: Lynne Raatz, Coaching & Consulting, LLC. When people have the desire in their heart for something more and take the leap of faith that it takes to make those things happen, it makes me pretty excited. And today I’m excited to...
The Intentional Crafting of a Brand

The Intentional Crafting of a Brand

This concept of a brand is hard. Elusive. We talk about our brands all the time, and yet, do we fully comprehend what a brand really is?  Is the intentional crafting of a brand important to our businesses? We might venture to say… nope. While we adore the topic of...
Danielle Roberts: Wife, Mom, Entrepreneur, Author

Danielle Roberts: Wife, Mom, Entrepreneur, Author

Brand & website launch: Danielle Roberts–wife, mom, entrepreneur, author. I first met this woman in an online community of like-minded female entrepreneurs. It was awhile ago now; I can’t even remember when. But I knew we would be kindred spirits. She...
How to Write a Powerful About Page

How to Write a Powerful About Page

So you’re in the middle of drafting copy for your website. You’ve got a good handle on your home page text, the descriptions of what you do are coming together swimmingly, and a few blog posts are in the works, but you have absolutely no idea how to write...
What is content, anyway?

What is content, anyway?

Content. It’s literally everywhere. We have website content, social media content, content strategy, content creators, content curators, and the list goes on and on and on. But what is content, anyway? And how is it important (and applicable) to small...
Building blocks of an engaging home page

Building blocks of an engaging home page

As a creative entrepreneur, how do you choose the right building blocks of an engaging home page? How do you decide what elements to combine in order to create an effective message for your small business? Keeping those pieces simple is the name of the game, so here...
Dear Friend, Be All Creative

Dear Friend, Be All Creative

An essential part of creativity is not being afraid to fail. Dr. Edwin Land, cofounder of Polaroid I shared this nugget of truth in a little Instagram post this week as a vessel of encouragement to my fellow makers and creatives, and by doing so I also inspired a...
Introducing Verity & Co

Introducing Verity & Co

I’m so excited to finally let you in on the behind-the-scenes that has been happening around here since summertime. When I was pregnant with my daughter, one goal for my casual maternity leave was to rebrand my business in order to serve you better and more...
Inspiring Beyond the Customer

Inspiring Beyond the Customer

Inspiration is all around us. From online films, quotes, and books to billboards, bumper stickers, and t-shirts, inspiration is hidden right before our eyes, everywhere. Inspiration is essential fuel for any entrepreneur. However, have you contemplated the...

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