How do we measure success? Confession time: I love Anne of Green Gables. I love the character of Anne. I love her matchless vocabulary and imagination, the way she sees beauty and the way she feels emotion. All of L.M. Montgomery’s characters are intriguing and...
Dream Ridge Photography is a business local to my very own community, and even though Tawnya and I still worked on her website redesign & development virtually (we’re still due for an in-real-life coffee date!), it was so cool to work with a local small...
Your Message Is Gold: How to Write for Your Business to Speak to the Heart and Make Sales I’m so excited to announce the launch of my signature course called Your Message Is Gold, a copywriting and content course created for entrepreneurs like you in mind. As I...
Since Verity mainly works with small business owners and entrepreneurs from across the country (and occasionally, the world!), it tickles me pink to have the chance to work locally & in person with lovely and ambitious entrepreneurs like my friend, Sara, of...
Good copy — really persuasive, compelling copy — is one of THE best ways to reach your audience in order to grow your business. Did you know that? Learning to write copy that grabs attention and gets right into the hearts of your clients and customers is...
I feel like you either write confidently for your business, or you’re scared stiff and anxious that you’re doing it all wrong. Is there a middle ground? Maybe you’re on the road to confident business writing (yay!) or maybe you’re still in the camp of anxiety-inducing...
If you’re a solopreneur like me, you have your hands in #allthethings in your business. Business foundations, marketing and advertising, social media, product or service deliverables, copywriting, customer service and happiness, troubleshooting, and future growth...
I realize that it has been ages since I’ve done a recap, goals, or more personal post on the blog, and honestly, I’ve missed sharing these things with you. The heart behind these kinds of posts is two-fold: as much as I hope you find posts with a more personal bend...
The internet has opened up a vast, beautiful world for small businesses and entrepreneurs—a space to start a venture, pursue dreams, reach a bigger audience, and connect with their people in a way that is challenging at best for brick-and-mortar stores but potentially...
Writing for the web and creating user-friendly content for today’s online business means ditching the formal business writing of the past for a brand voice that really connects with your audience, reaches the heart of their greatest need, and provides a solution to...
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