21. Don’t Forget This in Your Sales Copy

One of the biggest mistakes entrepreneurs make in their sales copy is announcing the offer and then going right into how awesome their offer is. The benefits, features, how it will change the life of their ideal client in one way or another. These sales pages miss a...

20. Secrets to Selling with Heart and Authenticity | Nikki Rausch

Today on the show, I am very pleased to bring you my own sales coach, Nikki Rausch, and her expertise on the subject of selling authentically and with heart. Through Nikki’s methodology, selling what you offer doesn’t have to feel uncomfortable — it...

18. Wayfair, Human Trafficking, and How to Know When to Speak Up

Welcome to another episode of the podcast. If you even glanced at the title this week, you’ll likely guess that this week’s show is a little different than normal. It is. I go there. It is HEAVY and HARD. But necessary. In fact, I typically keep every show...

17. You Need This Content in Your Marketing Strategy

If you are about serious about prioritizing the marketing of your business, you will prioritize this specific kind of content: brand awareness content. Why? Brand awareness content is the meat and potatoes content that keeps your brand top of mind, increases audience...

15. 3 Focused Ways to Amplify Visibility Over The Summer

Think of how you’d feel if you could enjoy the rest of this summer while still knowing that your visibility tactics for your business were working FOR you? You can continue to get eyes on your business without spending countless hours spinning your wheels by...

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