How to Write a Good About Page: Effective Tips for Conversion

How to Write a Good About Page: Effective Tips for Conversion

Picture me this: you’re in the middle of drafting brand new copy for your website. Your Home page copy is great (those headlines, though *chef’s kiss*), your Services page is coming together with key marketing arguments on how your ideal client can benefit from what...
5 Signs Your Business Is Ready for a Rebrand

5 Signs Your Business Is Ready for a Rebrand

If you’ve been in business for any length of time, you’ll have heard the phrase “rebrand” tossed around by small business owners worried that their brand visuals, purpose, or even their business name aren’t fitting for where they are in...
Writing Winning Website Copy for your Creative Small Business

Writing Winning Website Copy for your Creative Small Business

How convincing are you? More importantly, how convincing are your written words? Do your written words get to the heart of your business, to the heart of connecting with your customers, to the heart of the outcome you can offer? The “secret” to writing...

Five more ways to market your small business

There are just so many basic ways that you can market your small business for either free or really inexpensively; you just have to take the time and effort to do. These can be implemented as you are starting your business or during business lulls in the ebb and flow...

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