Website Redesign & Development: Wormewoole

Website Redesign & Development: Wormewoole

Since Verity mainly works with small business owners and entrepreneurs from across the country (and occasionally, the world!), it tickles me pink to have the chance to work locally & in person with lovely and ambitious entrepreneurs like my friend, Sara, of...
How to Write to Sound Like a Person (Not a Machine!)

How to Write to Sound Like a Person (Not a Machine!)

If you’re a solopreneur like me, you have your hands in #allthethings in your business. Business foundations, marketing and advertising, social media, product or service deliverables, copywriting, customer service and happiness, troubleshooting, and future growth...
What is Brand Messaging?

What is Brand Messaging?

There are just so. many. things. related to your business brand, right. There’s your logo and your colors and everything that makes up your brand visuals. Then there’s your website and your social media platforms which also visually represent your brand. But when it...
Two Steps to a Killer Elevator Pitch

Two Steps to a Killer Elevator Pitch

Have you ever been stumped on how to quickly and succinctly describe who you are and what you do as a small business owner? That, my friend, is called an elevator pitch, because you need to have a way to share your business to the everyday person that is quick and...
Web Development & Copywriting: KidEssence

Web Development & Copywriting: KidEssence

When the mission of a small business lines up with values I appreciate personally, especially when that project includes web development & copywriting–digging to the heart of their business and conveying those values in their brand voice–it makes for a...

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